Legendary highlife musician, Anthony Ackablay in his recent comments about music as urged university administrators to include music business management to their courses.
According to Ackablay, if this is done, musicians will have more knowledge on how to promote the country’s music on the international market even though everything shows they are working to improve the industry, but they lack business skills because most musicians are every ignorant about the businesses involved in music so it will be better to formally be educated about it.
Speaking on Joy Prime’s Prime Morning Show he said;
“The people who call themselves the music overseers in the industry don’t have any knowledge about how music or the industry are managed.”
“I call them NATO. They just know how to talk, but they don’t know how to do it, and it’s unfortunate we don’t have music business courses in the universities.”
Throwing more light about why highlife is dying out, he explained that this era’s musicians produce highlife tunes but do not portray themselves as such.
“A music producer friend came to Ghana to scout for a musician but he was finding it difficult to find one because he wasn’t seeing Ghanaian musicians on TV.”
“Do you know why? Because our youth who are on TV always dressing like American.”
After making complaints he showered praises on Kuami Eugene, Kelvin Boy and others, for promoting highlife and encouraged other musicians to also identify themselves as highlife musicians because the genre originated from Ghana.
